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The Panthers are bucking a trend...


Cookie Lyon

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With a lot of teams staying home for training camp, the Panthers take their show on the road.

 

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A winning combination of hometown loyalty, savvy marketing and success on the football field continues to allow Spartanburg to buck the trend and remain the summer home of the Carolina Panthers. The Panthers are now in the midst of their 22nd year, every season of their existence, holding camp at Wofford College.

Multiple factors have made Spartanburg an ideal location for the team’s camp. First and foremost is Wofford being the alma mater of Panthers founder and owner Jerry Richardson, in addition to Spartanburg being where he launched the business empire that made him a billionaire. Then consider Richardson from the very beginning has stressed his franchise represents both Carolinas despite its Charlotte, N.C., stadium and base of operations.

“It would be incredibly hard to imagine a summer without having the Panthers,” Wofford athletic director Richard Johnson said. “It’s become a tradition and become part of the fabric of the community. You drive around town and there’s all those Panthers flags flying everywhere and people are excited about it.

“When they made that run to (last season’s) Super Bowl, we felt like we had a small piece of ownership of that team. Yes, it’s hard to envision them not being here and that’s why we’re working so hard to do everything we can to make sure the experience is such that they won’t want to leave.”

 

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Holding training camp in the Upstate has proven to be a marketing win, allowing South Carolina fans not only the opportunity to see the team up close and personal, but to also feel a sense of ownership that has helped cultivate a generation of fans for one of the last two expansion teams in the league.

“First of all, you have to do what’s in the best interest of the Carolina Panthers and in the best interest of winning football games,” Morrison said. “It’s got to work out well for football. The three weeks here have proven to be valuable and it’s working well. The number one priority is to make sure we do what’s best for football. The good news is the best thing for football also gives us a presence in South Carolina and the Upstate.”

The presence this year has become a summer blockbuster off of the Super Bowl participation and with a roster packing more star power than any previous season, including the team’s first NFL MVP in quarterback Cam Newton. Aside from the team success, Newton’s solo visibility is good for business, as evidenced by fans hanging on his every move during a record-setting opening night that drew 22,455 fans to and around Gibbs Stadium

http://www.goupstate.com/article/20160806/articles/160809781?p=3&tc=pg

 

The article is about 5 pages long, but it's worth the read. 

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I love it. I will never forget watching the news as a kid and it was announced the Carolinas would be getting a football team. Being from S.C and the Panthers having camp there made it feel like we had some stake in the team. Now I live in ATL and it's an easy drive to watch practice. Headed out today with the family for my 3rd camp visit.
#Twostatesoneteam
#keeppounding

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1 hour ago, CarolinaJami' said:

I love it. I will never forget watching the news as a kid and it was announced the Carolinas would be getting a football team. Being from S.C and the Panthers having camp there made it feel like we had some stake in the team. Now I live in ATL and it's an easy drive to watch practice. Headed out today with the family for my 3rd camp visit.
#Twostatesoneteam
#keeppounding

SOUTH CAROLINA STAND UP!!!

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